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AgencyAnalytics alternatives and competitors, compared.
10 alternatives, grouped by what they replace, with every fact taken from the vendor’s own page and dated.
10 tools / 5 minute read / Dated per tool
The short answer
AgencyAnalytics is client reporting built for agencies, priced per client. Its alternatives fall into two groups. Whatagraph, DashThis, Databox and Swydo are hosted agency reporting tools: they do the same job and differ mostly in what they charge for. Supermetrics, Funnel.io, Windsor.ai, Airbyte and Data Bloo move client data into a reporting tool you already use, and leave the reports to you. SightShark does both, and keeps every client's data in a warehouse your agency owns.
What AgencyAnalytics is
AgencyAnalytics is a reporting platform for marketing agencies. It builds white-labeled reports and dashboards per client, gives clients their own users in a client portal, and lists Ask AI, anomaly detection and MCP access for ChatGPT and Claude.
The core plan is listed at $20 per client per month, billed annually. The page says you only pay for the clients you manage, and offers discounted per-client pricing to agencies with 25 or more clients.
AgencyAnalytics pricing page, read 2026-10-16
AgencyAnalytics says some integrations are read through a live API connection and others are warehoused: fetched on a schedule and stored on its side. Warehoused history is loaded back to a limit per integration, such as 60 days for Amazon Ads and 730 days for Shopify. After that, each new day is stored as it comes in.
AgencyAnalytics help centre, data warehousing article, read 2026-10-16
Agency reporting tools
Hosted tools that connect each client's sources and build the reports or dashboards themselves. These do the job AgencyAnalytics does, and differ most in what they charge for.
| Tool | Priced by | Listed from | Where the data sits |
|---|---|---|---|
| AgencyAnalytics | Client | $20 per client a month, billed annually | On its side for warehoused integrations; read live for others |
| Whatagraph | Credit, one per connected data account | €999 a month on Max, billed annually | Pre-synced on its own platform |
| DashThis | Dashboard | $54 a month, or $44 paid yearly | Not stated |
| Databox | Account pack | Agency from $79, billed annually, plus $20 a month per pack | Not stated |
| Swydo | Data source | €69 a month, or €62 billed annually, 10 sources included | Not stated |
As listed on each vendor’s own page, on the date under each tool below. Check the date before relying on a figure.
Whatagraph
Best for: Agencies with a larger budget that want one governed reporting layer and AI agents that build reports.
Whatagraph AgencyAnalytics Priced by Credit, one per connected data account Client Listed from €999 a month on Max, billed annually $20 per client a month, billed annually Where the data sits Pre-synced on its own platform On its side for warehoused integrations; read live for others Whatagraph pricing page, read 2026-10-16
SightShark vs Whatagraph, every factDashThis
Best for: Agencies that want simple white-labeled dashboards, priced by dashboard rather than by client.
DashThis AgencyAnalytics Priced by Dashboard Client Listed from $54 a month, or $44 paid yearly $20 per client a month, billed annually Where the data sits Not stated On its side for warehoused integrations; read live for others DashThis pricing page, read 2026-10-16
SightShark vs DashThis, every factDatabox
Best for: Agencies that want dashboards with an AI analyst, and a free plan to try it on.
Databox AgencyAnalytics Priced by Account pack Client Listed from Agency from $79, billed annually, plus $20 a month per pack $20 per client a month, billed annually Where the data sits Not stated On its side for warehoused integrations; read live for others Databox pricing page, read 2026-10-25
Swydo
Best for: Agencies that want unlimited clients and users on one plan, and pay by data source.
Swydo AgencyAnalytics Priced by Data source Client Listed from €69 a month, or €62 billed annually, 10 sources included $20 per client a month, billed annually Where the data sits Not stated On its side for warehoused integrations; read live for others Swydo pricing page, read 2026-10-25
Data connectors and pipelines
Tools that move client data into a reporting tool, a spreadsheet or a warehouse you already use. You build the reports. These replace the plumbing under AgencyAnalytics rather than the reports on top.
| Tool | Priced by | Listed from | Where the data sits |
|---|---|---|---|
| Supermetrics | Fixed plan, with caps on sources and accounts | $49 a month, or $39 billed yearly | Not stored by default; moved to your tools |
| Funnel.io | Plan tier | $300 a month, billed yearly | Collected by Funnel; cloud destinations from Business |
| Windsor.ai | Plan, with caps on sources and accounts | $23 a month, or $19 billed yearly | Sent to the destination you choose |
| Airbyte | Data volume or capacity; Core is free | Core free; Standard from $20 a month | Moved into a destination you run |
| Data Bloo | Not listed | Not listed | Not stored; read live into Data Studio |
As listed on each vendor’s own page, on the date under each tool below. Check the date before relying on a figure.
Supermetrics
Best for: Agencies that build their own reports in Sheets, Data Studio or Power BI and want data moved there on a fixed plan.
Supermetrics AgencyAnalytics Priced by Fixed plan, with caps on sources and accounts Client Listed from $49 a month, or $39 billed yearly $20 per client a month, billed annually Where the data sits Not stored by default; moved to your tools On its side for warehoused integrations; read live for others Supermetrics pricing page; Supermetrics agency page, read 2026-10-16
SightShark vs Supermetrics, every factFunnel.io
Best for: Agencies that want marketing data collected and tidied before it reaches their reporting tools.
Funnel.io AgencyAnalytics Priced by Plan tier Client Listed from $300 a month, billed yearly $20 per client a month, billed annually Where the data sits Collected by Funnel; cloud destinations from Business On its side for warehoused integrations; read live for others Funnel pricing page, read 2026-10-16
SightShark vs Funnel.io, every factWindsor.ai
Best for: Agencies that want low-cost connectors into the reporting tool they already use.
Windsor.ai AgencyAnalytics Priced by Plan, with caps on sources and accounts Client Listed from $23 a month, or $19 billed yearly $20 per client a month, billed annually Where the data sits Sent to the destination you choose On its side for warehoused integrations; read live for others Windsor.ai pricing page, read 2026-10-16
SightShark vs Windsor.ai, every factAirbyte
Best for: Agencies with data engineers who want open-source data movement and will build the reporting themselves.
Airbyte AgencyAnalytics Priced by Data volume or capacity; Core is free Client Listed from Core free; Standard from $20 a month $20 per client a month, billed annually Where the data sits Moved into a destination you run On its side for warehoused integrations; read live for others Airbyte docs and pricing page; Airbyte pricing page, read 2026-10-16
SightShark vs Airbyte, every factData Bloo
Best for: Agencies already reporting in Data Studio that want ready-made templates.
Data Bloo AgencyAnalytics Priced by Not listed Client Listed from Not listed $20 per client a month, billed annually Where the data sits Not stored; read live into Data Studio On its side for warehoused integrations; read live for others Data Bloo templates page; Data Bloo connectors page; Data Bloo Custom Master Template and connectors pages, read 2026-10-16
SightShark vs Data Bloo, every fact
SightShark
SightShark is the pipeline and the reports together. It writes every client’s sources into a data warehouse your agency owns, cleans the numbers up there, and runs dashboards, alerts and the chatbot from those tables.
The data lands in your own cloud account
We write into a data warehouse you already own, in the region you choose, from the first sync. It is not something you unlock on a higher plan.
The numbers are cleaned up, not just copied
One name per metric, one type, one grain, one currency, across every platform. The work runs in SQL inside your warehouse, so you can read how any number was built.
Reports for every client, not one report
You assign a template per client. Each client logs in and sees only their own data. No second copy of the data per client.
Ask questions in plain English
On Growth and above, the chatbot reads the same cleaned-up tables your dashboards read, using your own LLM key. One set of numbers for all of it.
Plans are listed from $499 a month, sized by the number of clients. Custom branding and your own domain are on Enterprise only. There is no self-serve signup. Every plan starts with a booked demo. Data syncs once a day, not live.
When one of the others fits better
- You want sources read live, or synced more than once a day.
- You want to start on a free plan or sign up yourself, without a demo.
- You do not want a cloud account of your own to set up or pay for.
Before you switch from AgencyAnalytics
Three things to check on your current setup, each from what AgencyAnalytics states on its own pages.
History held on its side
AgencyAnalytics stores the integrations it warehouses on its own side, with history loaded back to a limit per integration. Export anything you want to keep before you cancel.
Your clients' logins
Your clients have their own users in its client portal. Plan how each client will log in to whatever replaces it, and whether that costs a seat.
The per-client price
It charges per client, so price the replacement on the same roster: count clients, dashboards, sources and connected accounts, whichever the new tool charges for.
Questions people ask
What are the best AgencyAnalytics alternatives?
It depends on what you want instead. For a hosted tool that builds the client reports, look at Whatagraph, DashThis, Databox and Swydo. For data moved into a reporting tool you already use, look at Supermetrics, Funnel.io, Windsor.ai, Airbyte and Data Bloo. SightShark is the option that puts every client's data in a warehouse your agency owns and runs the reports from there.
Who are AgencyAnalytics' main competitors?
The hosted agency reporting tools: Whatagraph, DashThis, Databox and Swydo all connect client sources and build client reports or dashboards. They price differently. AgencyAnalytics charges per client, Whatagraph per connected data account, DashThis per dashboard, Databox per account pack and Swydo per data source.
Is there a cheaper alternative to AgencyAnalytics?
For a small roster, several list a lower starting price, but the unit matters more than the figure. AgencyAnalytics is listed at $20 per client a month, billed annually. Others start lower: DashThis at $54 a month, or $44 paid yearly; Windsor.ai at $23 a month, or $19 billed yearly; Supermetrics at $49 a month, or $39 billed yearly. Each caps dashboards, sources or accounts per plan. Those prices were read on 16 Oct 2026, so price your own roster under each before choosing.
Which AgencyAnalytics alternative keeps client data in your own warehouse?
SightShark writes every source into a data warehouse your agency owns from the first sync, on every plan. Airbyte also moves data into a destination you run, but lists no dashboards or reports. Funnel.io lists cloud destinations from its Business plan, and Supermetrics lists warehouse destinations on Enterprise.
Other alternatives roundups
Background reading
- 5 min read
How to choose client reporting software.
Most tools make a good-looking report. The differences are in what they charge for and where the data lives.
Read it - 5 min read
What white-label reporting actually means.
Your name on the report is the easy part. Your name on its mistakes is the part to plan for.
Read it - 6 min read
Who owns client data: the agency, the client or the vendor.
The question is not who collected it. It is what each party still has the day a contract ends.
Read it
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